How offen have you considered the following issues ?
What they will do the next 1-2 years? Are they preparing for any substantial investments?
But what about the next 5 years?
Are they going to target some specific niche?
How are my products positioned towards competitor products?
How my clients are looking at my competitors? Is there anything to worry?
How can I better differentiate my products?
Which are my competitor’ strengths and weaknesses?
Where can I be more offensive and where I should enhance my competitiveness.
Is there any new player entering the market?
The competitor analysis provided by Neomar Consulting provides you with reliable answers to all the above questions, making the decision process a simple strategy game.